How Mobile and Online Marketing in New Castle PA Merge

Mobile markets are growing as each year goes on. Because of this, and because of the growth of internet on those devices, online marketing is growing as well. With this constant merging of cell phones, next-gen devices and internet capabilities, you will find the steady growth of mobile SEO, mobile marketing, search marketing geared to mobile and more in this field.

The growth of mobile in online marketing and SEO in New Castle PA

As mobile’s growth has been steady (over 90% of the world’s population has a mobile device), the growth of online marketing in the mobile environments has grown. The Wall Street Journal recently looked at mobile ad spending paired with mobile purchases for growth. The report found that mobile advertising and marketing spending will total $18 Billion in 2014, with newspapers bringing in $17 Billion and radio advertising hitting only $15.5 Billion dollars.

Local Mobile Online Marketing

One local online marketing consultant looked at the effect of mobile usage and marketing in his current city. He looked at the effects of New Castle online marketing and New Castle SEO. His main focus was Facebook, and you can see the totals of the population that used exclusively mobile, and mobile with PC.

Facebook Western PA Stats for Mobile Usage in New Castle

With this information, he proves that online marketing in New Castle PA can benefit small businesses and large business alike in both small towns and large cities. You’ll notice that the number of mobile users are fairly similar to the rest of the Facebook community, as well as the planet’s population.

Paid Search Marketing Also Up

Not only were PPC and social media advertising revenues up this year, but in the 3rd Quarter alone, Internet Retailer is reporting mobile ad spending up 117%. Other key findings from the report…

  • Paid search spending increased 26% across all search engines polled and discussed
  • Mobile advertisers spending was 27% more for paid search on Google & 24% more on Bing in the 3rd Quarter of 2014 than 2013
  • Facebook continues to the most traffic from social media; however Pinterest gained ground in Q3
  • Facebook also accounted for 50%+ of ALL traffic from social media
  • Twitter & Pinterest both gained, with Pinterest going from 15% in 2013 to 18% in 2014

The leader in paid search marketing is Google Adwords. With this platform, you can be local or global, touching a few thousand people up to the 2.5 Billion+ that use Google.

Conclusions on Online Marketing in New Castle

As described, large cities and major corporations can benefit as much from the growth of mobile online marketing, as a small business. Whether you are running a business in Pittsburgh PA, or a small town like New Castle online marketing, your dollars will be well-spent in the emerging platforms of mobile internet marketing.

My 2014 Windows 9 Phone Preview and Release Date

The Windows 9 Phone will be Microsoft’s game changer in the cellular phone industry. Boasting a version of the Window’s 9 operating system, alongside of Microsoft Cortana; the intelligent personal assistant that is featured in Windows Phone 8.1 (check out this Wikipedia link for even more Cortana info).

The Windows Phone 9 Release Date

Microsoft is slated to give invitations to a special Windows 9 Beta release in September. If these indicate future release dates, especially using previous models to speculate the release date of the Windows 9 operating system and the Windows 9 Phone, look for the phone to be release sometime in the 3rd quarter of 2015. Yes, the Windows Phone 9 release date will be sometime around September 2015 or October 2015.

Windows Phone 9 Release Date, Pricing, Features, Windows9 PhonePreview image courtesy of Microsoft

Windows Phone 9 Prices and Plans

Just like the HTC One – Windows Phone 8, the Windows Phone 9 pricing will be around $499-599 base. This will be with and without a contract from a service provider for cellular like Verizon Wireless.

Also, the pricing for the new Windows phone will likely coincide with it’s features. These will be, if the previous release pricing models are the same in the following styles:

  • Storage – 32GB, 64GB and 128GB
  • Plan Size – Individual, Family and Business
  • Color – White, Black and Semi-standard Windows Colors
  • Packages – Standard, Enhanced and Deluxe

Speaking of features, do not forget to grab something for your iPhone 6, so this doesn’t happen to you…

We recommend the iPhone 6 Case (Defender Series), as it helps your cellular debacles, like the one shown above!

Final word on the Windows Phone 9 Release Date, Pricing, Features

The Windows Phone 9 will be an incredible debut in the world of cellular phones for all of us that use Geek Cellulars like the iPhone, Nexus and Windows Phone. And don’t forget, in Windows 9, you get your Start Button back!

Cloud Devices and Cloud Tabs Explained

For anyone not familiar with cloud computing and BYOD (bring your own device), the idea of cloud devices and next-gen mobile applications may seem foreign. Why is the BYOD trend growing? And what are some cloud devices you can use in your SaaS business model and under your bring your own device policy?

Cloud tablets, cloud devices and cloud computing devices

How does cloud computing work?

Cloud computing uses an infrastructure and architecture that enables data to be spread across multiple device (servers) to leverage speed, storage and system resources. Cloud computing was originally terms ‘grid computing’, and much like computers in a grid, nothing is stored in one spot exclusively.

Cloud applications and software as a service solutions use this similar architecture and mindset in those solutions and services. Instead of download or installing an application on your phone or PC, you instead login via the internet, and all of your information, UI and computational power is handled there…in the cloud.

Work from your phone

Mobile business applications continue to see success as more and more people turn to next-gen devices, smartphones and cloud devices. These include, as stated, smartphones, but also include tablets, mini-tablets and even some forms of low-storage laptops (you will see these as having hard drives under 100GB for space and cost-savings).

Work from your phone on your mobile device, cloud tablet or next-gen device

Most of these devices can be used in conjunction with mobile carriers to create a ‘go anywhere, do anything’ environment. And this is the true power of cloud devices and SaaS in the future. No longer with appointments and lengthy meetings need to be conducted in a hot, stuffy boardroom. Instead, using cloud apps, cloud hosting providers and various forms of cloud computing services, your work is where ever you are.

Small Business Mobile Device Security

Whether you are part of a corporation, or a small business, your organization needs a bring your own device policy, as soon as possible. This can include the types of devices, whether for mobile cloud computing, or cloud based software you are running on a laptop or PC. People can and will want to use their smartphones, cloud tablets and more within your organization.

The more defined your organizations’ BYOD policy is, and more secure your SaaS business model, the more useful your organization will be at meeting clients’ needs. Cloud devices and cloud tablets can work in your organization, as long as you make your bring your own device work with your policy.